12 Moods

Founded at the center of music and board sports, Skullcandy is the original lifestyle audio brand with the mantra: “We don’t want you to just listen to music. We want you to feel it.” Cue the "12 Moods" campaign - a groundbreaking program celebrating the visceral power of music. Each month, a different mood was spotlighted through exclusive music artist content, one-of-a-kind song performances by emerging artists, deep-dive interviews and podcast releases.